Free · Online · 45 Minutes

How I Built My Own AI Marketing Tool — The Production-Ready Way

I built a tool that automates my content research using Claude Code. In this session, I'll show you what it does, how I built it and what makes it production-ready. Free and online.

Wednesday 30 April 2026

12:00pm — 12:45pm

Online

I built a tool that finds relevant online conversations in my space, pulls data from Google Search Console and Analytics, runs keyword research and generates content ideas I can actually use. I didn't buy it. I didn't hire a developer. I built it myself using AI and made it production-ready from day one.

In this session I'll demo the finished tool, walk through how I built it, and show you how you can build your own tools like this.

Who this is best for

Founders curious about AI coding tools who haven't built anything real yet
Tinkerers with a Lovable or Bolt project that's held together with tape
Business owners paying for 5 SaaS tools they could just build themselves
Building software with AI

The Session

In 45 minutes you'll see:

A working AI marketing tool that I built for my own business in action
Why I chose Claude Code over Lovable, Bolt and Cursor and what most people get wrong
What "production-ready" actually means and why most AI builds aren't
The gaps that Claude Code won't tell you about
Free · Online · 45 Minutes

Register for Build Right Live

Wednesday 30 April 2026 · 12:00pm · Online

Martin Sandhu

Who's Running This

Hi, I'm Martin.

I've spent 20+ years building products, running businesses and helping founders in health, tech and regulated industries. I run Built in Notts, a Nottingham 's tech community, and I've been deep in the AI coding tools space since day one.

Build Right Live is a monthly session where I build something real with AI — live so you can see what's possible and what to watch out for.

Frequently asked questions

Yes registrants will receive the recording afterwards, but live is better. You can ask questions in the chat.

No. You're watching me demo and explain not building yourself. Just show up. If you want to try Claude Code afterwards, I'll point you in the right direction.

I'll be demoing a marketing tool I built for my own business. It finds relevant online conversations, pulls in Google Search Console and Analytics data, runs keyword research and generates content ideas. I'll show you the finished tool working, then walk through how I built it and what makes it production-ready.

Yes. The whole point is showing non-technical founders what's possible. You don't need to understand the code just see what the tool can do.