AI startup playbook
Scale smarter — download the Lean AI Startup Playbook
A practical guide to building a capital-efficient startup using AI, lean teams, and rapid validation.

Why you should download the Lean AI Startup Playbook
01
Build more with less
Small senior teams + AI output.
02
Validate before you burn
Co-creation and early-adopter loops.
03
Ship faster
MCP vibe-coding, and automation.
Hear from our happy clients
Martin has been amazing in the early stages of our business to help to bring us to market. His experience and knowledge within the start-up world has been so beneficial to ensure that we are on the right track.

Working with Martin has been fantastic … felt like a part of our team from the start – they’ve challenged us to help make sure our thinking is bullet-proof, they’ve flexed when we needed extra help and support and they’ve made the whole thing feel like fun too.



Why work with me?
I help non-technical founders avoid overspending on MVP builds by using no-code and AI tools to move faster.
Having worked with hundreds of startups, I've seen the same costly mistakes repeated over and over. My mission is to help you skip the expensive learning curve and build something your users actually want.
Who it’s for
Beyond deliverables, here's what makes the difference:
Become profitable faster
Founders aiming for one-and-done to profitability.
Speed without bloat
Small teams wanting to move faster than bloated orgs.
AI as a teammate
Builders using AI across support, ops, sales and content.

